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Marwa Machmoum
Editorials(01) / (04)

Trophé de la Mode 2025

Editorial Shoot & CompetitionEditorial & Street-Couture

Format
Editorial shoot & fashion competition
Location
Bourse de Commerce, Paris
Signature
Graphic poses, oversized trench coats, night sunglasses
Awards
Runway and Originality
Year
2025

The Concept (The Clash)

Pairing an urban, dark and deconstructed wardrobe with the classic architecture of the Parisian Bourse de Commerce.

  1. Creative Direction(01)

    Staging bold silhouettes with a focus on outerwear: oversized trench coats, textured jackets and asymmetrical layering.

  2. The Attitude(02)

    Working on posing and chiaroscuro lighting for a magazine look, at the crossroads of rap culture and couture.

  3. Awards(03)

    Entered as a competition, the Trophé de la Mode: winning team of the Runway and Originality Awards.

The oversized trench(01)
The Clash, Bourse de Commerce(02)
Night light under the dome(03)
Textured outerwear(04)

The Attitude

Posing and chiaroscuro lighting for a magazine look, at the crossroads of rap culture and couture.

The runway line-up(05)
Trophé de la Mode 2025(06)
Runway and Originality Awards(07)
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